Emily Wagster Pettus, a longtime reporter in Jackson for The Associated Press, noted this week some visual staples that viewers can expect to see on the ads that Mississippi candidates will run on TV between now and the general election.
Except when the candidates are maligning their opponent, watch the screens for loyal spouses, cute kids and favorite hunting dogs, says Wagster Pettus.
Here’s what you won’t see: cats.
That because felines, says Wagster Pettus, “can rarely be bothered to turn to the camera on cue.”
That is a problem, but only if you are shooting video. In print ads, cats do just fine.
